URLgenius, the App-Open Standard for commerce creators, marketplace sellers, brands and agencies, today announced new integrations that let clients create and manage app links directly in Claude and ChatGPT. Powered by Model Context Protocol (MCP), the integration connects URLgenius accounts to their AI tools, making it possible to build links alongside campaign planning. The company also introduced Creator Trends, a daily view of the products being promoted across its creator community.

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URLgenius Creator Trends provides a daily pulse on popular product recommendations by creators, showing their movement in the rankings and allowing clients to filter by category.

URLgenius Creator Trends provides a daily pulse on popular product recommendations by creators, showing their movement in the rankings and allowing clients to filter by category.

“Commerce doesn’t happen in one place, and neither does the work behind it,” said Brian Klais, Founder and CEO of URLgenius. “As AI becomes part of how creators, sellers and brands plan campaigns, our focus is helping them put those ideas into action. We’re making app-link creation part of the tools clients already use, while Creator Trends gives clients a front-row view of the products creators are putting in the spotlight.”

Turn campaign plans into app links

AI has become a part of how creators bring ideas to life. In Adobe’s 2026 Creators’ Toolkit Report, 75% of creators who had used or tried creative AI described it as integrated or essential to their work. The shift extends beyond creators. In a Digiday survey, 82% of brand and agency professionals said they use generative AI for creative production.

With URLgenius, a creator planning a holiday gift guide in Claude or ChatGPT can provide product or affiliate URLs and create app links within the same conversation. Marketplace sellers can prepare links for products and storefronts, while brands and agencies can build links for their own offers and client campaigns.

A daily pulse on creator commerce

Creator Trends gives creators a daily view of the products their peers are promoting across the URLgenius community. Reflecting a changing universe of approximately 10,000 products on an average day, the feature lets creators filter by category and see how products move in the rankings as they decide what to feature in their content and holiday promotions.

“Not every product recommendation resonates with my audience. Creator Trends helps me see what other creators are promoting so I can make more informed decisions about what to curate and share,” said Amy Banks, lifestyle influencer and creator of Enjoying Life With Amy.

That view can also help brands and partner networks better understand what creators are choosing to promote. URLgenius sees an opportunity to use those insights to develop more relevant offers and incentives for creators.

Availability

URLgenius customers can connect their accounts to Claude or use the published URLgenius ChatGPT plugin to create and manage app links within their AI workflows. Customers can find setup information in the URLgenius knowledge base. Creator Trends is available to URLgenius clients.

About URLgenius

URLgenius is the App-Open Standard for commerce creators, marketplace sellers, brands and agencies, powered by patented app linking and adaptive routing technology. The platform helps teams create links and QR codes that open the intended app or web destination while preserving attribution.

Clients create and manage campaign links through the URLgenius website, mobile app, and Chrome extension, controlling destinations and measuring campaign activity. For Amazon sellers and their agency partners, URLgenius routes off-Amazon traffic into the intended Amazon app destination while preserving attribution parameters, without requiring SDK integration.

URLgenius powered more than $6.8 billion in social-commerce sales in 2025 and has appeared on the Inc. 5000 list of America’s fastest-growing companies for three consecutive years.

Learn more at URLgenius.com, read best practices on the URLgenius blog, and follow URLgenius on LinkedIn.

FAQs

What do the URLgenius integrations for Claude and ChatGPT do?

The URLgenius integrations connect a customer’s account to Claude or ChatGPT, so they can create and manage app links while planning campaigns. The integrations use Model Context Protocol (MCP), a standard for connecting AI tools with external services.

What is Creator Trends?

URLgenius Creator Trends provides a daily view of products being promoted across its creator community, drawing on product-link activity from the previous 14 days. Creators can filter by category and see how products move in the rankings as they decide what to feature.

Who can use the integrations?

URLgenius clients, including creators, marketplace sellers, brands and agencies, can use the integrations to create and manage app links for their campaigns.

Why do URLgenius Creator Trends insights matter to brands and partner networks?

Creator activity can offer a view into what creators are choosing to promote. URLgenius sees an opportunity to work with brands and partner networks to use those insights to develop more relevant offers and incentives for creators.

How can customers get started?

URLgenius customers can connect their accounts to Claude or use the URLgenius ChatGPT plugin. Setup information is available in the URLgenius knowledge base. Creator Trends is available to URLgenius creator clients.

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